Item 0003 - A Punter with His Losing Ticket

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326-IM-0005-0003

Title

A Punter with His Losing Ticket

Date(s)

  • 1962-02-02 (Creation)

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The Times of Ceylon Press

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Daily Mirror

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'No luck chum! A punter tears up his losing ticket.
Dig into your pocket.. Eyes up. They're off! It's Horsey-Horsey - the latest mass-flutter game. "Canned racing," the promoters call it. Recently was introduced to 1,600 Bingo fans at a Tottenham, London, dance hall. Instead of buying Bingo cards, they bought "Tote" tickets at two bob a time. Instead of listening to numbers they watched a two-and-a-half minute film of an American horse race.
Those who had picked the winner were paid out on the spot.
Here's a preview of what it will be like once you sign your bingo-type membership form and arrive for one of the evening sessions.. As you walk in you'll be met by pretty girls in jockey outfits.
'Bookmakers' in cloth caps and loud check suits will be shouting five-to-four-the-field (just for atmosphere, of course). You'll be handed a race card listing twelve runners. "Tote" booths around the hall will sell you tickets on the horses you fancy.
FLASHED ON THE SCREEN
After the sale of tickets stops, the odds on each runner will be worked out according to the amount of betting and members of the audience will be invited on stage to select one of a batch of all-colour horse-racing films - all in sealed cans.
This seal will be broken and the film placed in a projector, in full view of the armchair punters. Then "they're off". Every moment of the race will be shown, accompanied by a full-blooded running commentary. The winner might, for instance, be a nine-to-one shot.
That means each winning two-shilling ticket would be worth eighteen shillings. Members will be allowed to buy up to four tickets for a race. During an evening session of six races a member could invest forty-eight shillings - plus admission fee and refreshments.

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image/tiff

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29.1 MiB

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May 20, 2015 1:41 AM

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